THE ECONOMIC IMPACT OF MEDIA CONSOLIDATION AND MONOPOLY

Authors:

Gaikwad Kaushik Sandipan,Dr. Balijeet Singh

Page No: 395-400

Abstract:

This research paper examines the economic impact of media consolidation and monopoly. With the advent of digital technology and changing media consumption patterns, the media industry has witnessed significant consolidation and the emergence of powerful media conglomerates. This paper explores the consequences of media consolidation and monopoly on market competition, consumer welfare, innovation, and diversity of content. By analyzing empirical studies and theoretical frameworks, the research aims to provide a comprehensive understanding of the economic implications of concentrated media ownership.

Description:

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Volume & Issue

Volume-12,ISSUE-12

Keywords

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