AGENTIC AI FOR SALES AND MARKETING: DESIGN, IMPLEMENTATION, AND IMPACT
Authors:
Pavan Kumar Bandi, Rahupathy Mohan
Page No: 772-775
Abstract:
Agentic AI, characterized by its autonomy and ability to make decisions, has revolutionized industries by offering intelligent, adaptive, and scalable solutions. In sales and marketing, these agents can redefine workflows, enabling hyper-personalization, real-time decision-making, and advanced analytics. This paper explores the creation of an agentic AI system designed to optimize lead management, customer engagement, and campaign performance. By leveraging state-of-the-art AI models and a modular architecture, the system demonstrates significant improvements in conversion rates, customer satisfaction, and operational efficiency.
Description:
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Volume & Issue
Volume-13,ISSUE-12
Keywords
The integration of agentic AI into sales and marketing presents a transformative opportunity.