Abstract:

The purpose of this research is to examine investor habits in the context of crowdfunding for new businesses. Crowdfunding has grown in popularity as a means for startups to raise money, and it provides a wide variety of advantages for both startups and investors. Crowdfunding businesses and platform administrators alike may greatly benefit from a deeper understanding of investor behavior. The study uses a mixed-methods strategy by analyzing large-scale crowdfunding datasets quantitatively and conducting in-depth interviews and surveys with investors who have backed startup crowdfunding campaigns qualitatively. The key goals are to investigate the elements that play a role in investors' choices, study investors' engagement patterns and investing habits, and better understand investors' motives and perspectives on risk. The quantitative study looks at how factors including investors' ages, incomes, and levels of expertise affect their decisions to put money into crowdfunding projects. It also looks at how things like project qualities, social signals, and the length of a campaign affect investors' choices

Description:

Startup, Economy, Capital, India, Investment