A STUDY ON THE BEHAVIOUR OF INVESTOR IN PORTFOLIO INVESTMENTS

Authors:

T. Pooja, R.Chandraiah

Page No: 599-612

Abstract:

ABSTRACT: The purpose of this study is to investigate investor behaviour in relation to investment portfolio management. It focuses on comprehending the fundamentals of portfolio management, figuring out what important variables affect investors’ decisions as they build and modify their holdings, and assessing how these decisions affect portfolio performance. In order to accomplish investment goals, the research first explores the foundations of portfolio management, emphasizing the significance of asset allocation, risk management, and diversification. Then, it looks at a number of internal and external elements, such as market movements, individual risk tolerance, economic situations, and cognitive biases that have an impact on Investments investors’ decision-making processes.

Description:

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Volume & Issue

Volume-13,ISSUE-12

Keywords

The goal of this study Is to provide investors and financial experts with a better understanding of the intricate dynamics of investor behaviour in portfolio management, which will ultimately result in more intelligent and successful investing decisions.

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